Rabbit’s new celebrity travel format Globetrotters premiered on Saturday 21st April on Nelonen Finland at 9pm primetime. This eventful and fast paced adventure reality became the slot winner by reaching a 20.3% commercial share (10-44 years)!
Who Wants To Be A Millionaire (produced by Rabbit) was Saturday’s most viewed show in the country with a 26.5% commercial demo share, however Globetrotters came 2nd beating high-rating shows such as Rabbit’s own comedy singing show King, MTV3 Finland’s big original drama series Onnela, and additionally X-Factor Finland which aired in the primetime slot on Sunday.
In Globetrotters, three unsuspecting celebrities each get dropped at a different random point somewhere on our globe. Their journey becomes extremely eventful while having to solve clues to pick up eight items from eight different locations in the world. The race is on while they need to get back home as quickly as possible aiming to be first one back in the homeland!